Seamless Operations with ERP, Juspay, and ClickPost Integration
ControlZ is a custom headless e-commerce platform for renewed devices. Beyond providing a premium, Apple-like UI, the brand needed robust backend integrations to manage inventory, payments, and logistics efficiently. The goal was to create a seamless operational flow connecting the ERP system, payment gateway, and shipment tracking while keeping customers engaged and informed.
Challenge
The main challenges included:
- Integrating Juspay to handle advanced payment options like partial payments, EMIs, and other complex use cases.
- Keeping inventory accurate and synced between the ERP system and the website to prevent stock mismatches and manual errors.
- Managing both forward sales and reverse logistics (warranty claims) through ClickPost, with real-time tracking and updates.
- Maintaining performance on a content-heavy site with blogs, high-quality images, and videos.
Solution & Tech
We implemented comprehensive integrations across ERP, payments, and logistics:
01
ERP Integration:
- All products are first created in the ERP and synced to the website via webhooks, with SKU codes ensuring accurate inventory tracking.
- Inventory levels are updated in real time to prevent stock mismatches and overselling.
- Order processing is streamlined, reducing manual errors and maintaining consistent, reliable data.
02
Juspay Integration:
- A customizable, cross-platform payment page that ensures a smooth checkout experience.
- A single API interface to simplify and streamline all payment gateways.
- Supports both card and cardless EMIs, including ControlZ EMI and no-cost EMI options.
- Customers can pay via UPI, credit/debit cards, Mobikwik, COD, or partial payments.
- Smartly routes transactions across multiple gateways to optimize success rates, cost, and performance.
03
ClickPost Integration:
- Manages shipment creation, tracking, and delivery partner coordination.
- Handles both forward sales and reverse logistics, including warranty claims, with real-time updates to OMS.
- Automated generation of shipping labels and manifests reduces errors and saves time.
- Proof of delivery ensures accountability and transparency.
- Automated handling of failed deliveries maintains customer trust and ensures timely resolutions.
04
bik.ai & Post-Order Workflows:
- Automates customer notifications via WhatsApp, SMS, and email.
- Ensures customers are kept informed throughout the order and return process.
05
Analytics & Insights:
- Tools like Google Ads, GA4, Facebook Pixel, and Meta conversions provide clear visibility into campaigns and user behavior.
- Helps the team optimize sales, marketing, and operational decisions.
06
Content & Engagement:
- Blogs on the ControlZ website keep customers informed and drive engagement.
- Rich visuals, animations, and dynamic content are optimized to maintain performance.
Q&A
A: Scaling operations meant handling large volumes of orders, payments, and shipments daily. Manual processes were slowing growth, creating risks of overselling, payment failures, and delivery delays. Integrations were needed to unify operations and improve customer trust.
A: ERP connected Shopify with inventory and order management. This ensured:
- Real-time stock updates.
- Automated order syncing across warehouses.
- Reduced manual effort in reconciliation.
A: Before integration, customers faced failed payments and limited options. With Juspay:
- 99% coverage of UPI, cards, wallets, BNPL.
- Intelligent routing reduced payment failure rates.
- One-click, RBI-compliant checkout boosted conversion.
A: ClickPost centralized shipping across multiple courier partners. Benefits included:
- Auto-allocation of best-performing courier.
- Branded real-time tracking pages for customers.
- Performance dashboards to monitor delays.
Result: A unified, scalable system where orders, payments and logistics talk to each other in real time.
| Step in Journey | Business Challenge (Before) | Impact After Integration |
|---|---|---|
| Order & Inventory | Manual updates, overselling risk | ERP auto-syncs stock & orders |
| Payment | High failure rate, limited modes | Juspay boosts success & options |
| Shipping | Manual courier handling, delays | ClickPost automates & tracks |
| Customer Experience | Broken communication, low trust | Seamless flow from order to delivery |
Impact
Inventory errors reduced by 90% thanks to ERP-driven automation
Order fulfillment time improved by 25% with ClickPost integration
Post-order workflows via bik.ai improved customer communication and satisfaction
Analytics and content strategies enhanced engagement and conversion tracking
Payments became seamless and secure
Client PoC
Let's connect!
Bring your D2C brand vision to life-connect with our tech team to create seamless, scalable solutions today!
