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Cello World Goes Headless: A Performance-Driven Transformation

Cello World, a trusted household brand in India, specializes in homeware, glassware, and kitchen products. To support its growing e-commerce operations, Cello World required a modern, scalable, and high-performance online store.

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Problem statement

Cello World, one of India's leading homeware and kitchen brands, wanted to establish a strong online presence while maintaining a modern, high-performance e-commerce experience. While they had a Shopify store, D2C was not their primary focus, and they needed a scalable, customizable solution that aligned with their brand identity.

Their existing setup had limitations in speed, design flexibility, and third-party integrations, prompting the need for a headless commerce architecture to enhance performance and future-proof their digital strategy.

Solution

01

Blazing-Fast Performance:

Speed up your store with a modern, lightweight architecture.

02

Seamless Customization:

Complete design and functionality control for a unique brand experience.

03

Omnichannel Flexibility:

Sell across web, mobile, and marketplaces with a single backend.

04

Enhanced SEO & UX:

Optimize for search engines while delivering a smooth user journey.

05

Scalable & Future-Proof:

Build on a robust tech stack that grows with your business.

06

API-Driven Power:

Integrate your e-commerce store with best-in-class tools and services.

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Impact

35% improvement in GTMetrix

Client PoC

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